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Did you ever try to invent a business idea? Some entrepreneurs find the idea is easy to come up with. Perhaps it comes from a familiar industry or a problem the founder has personally experienced. However, not all entrepreneurs have a clear vision of what their business should do. Where do you start?
This element is a sense of purpose. It’s not just the driving force behind a business, but it can also be the seed for a business idea.Purpose before problem
This alternative formula uses a sense or purpose, both personal and corporate, to first and guide the rest. Do not rush to create your corporate mission in a hurry and add it to your pitch deck. Instead, ask yourself these questions before you start:
What is my personal purpose?
What purpose would I like my business to work towards?
Which ultimate goals drive my ambition?
After you have some initial thoughts, you can explore further. The Five Whys method was first used to address a core issue in a corporate setting. You can use it for your own purpose-finding journey.
Ask yourself: “What is my personal purpose?” Find an answer. Next, challenge the answer by asking “Why?” You can do this five more times (hence the Five Whys) to get closer to your core motivations. This is important, not only for your personal self-awareness but also as an essential part of your business plan.
For instance, suppose you start with the accompanying answer: “My motivation is to be fruitful in work.” Why? Perhaps this is on the grounds that you’d be cheerful if things worked out positively for your work. Why?
It may be the case that you can perceive what your work means for other people, and this gives you a feeling of pride. Why? Since you need to take care of your job that is important. Why?
Since you need to feel like your work adds to the world, or offers back here and there. Why? Perhaps you need to feel like you left the world a superior spot, and that your work mirrors the qualities you put stock in.
There’s no set-in-stone manner to work through this technique. It’s anything but a device to assist you with investigating your goals in more profundity. You don’t need to wind up with an answer about changing the world, by the same token. On the off chance that it’s significant to you (for instance, living with credibility, dealing with your family, or interfacing with your local area), it ought to be incorporated.Back to business
Suppose you’ve revealed a basic feeling of direction, or you’ve taken a gander at your own main goal in somewhat more detail. What next? There several different ways you can utilize a feeling of direction to direct a strategy.
To begin with, you can get back to the conventional model of discovering an issue in a current market and afterward looking for an answer — however this time, take a gander at it through the viewpoint of direction. Taking a wide model, if your motivation was to “make joy for other people” (getting from The Disney Institute), you can take a gander at your market issue through this viewpoint.
How is it possible that you would discover an answer for your concern that would serve a useful, benefit-driven result, yet in addition fill your need of amplifying joy? Applying the reason focal point may lead you to an alternate method of resolving the issue, or an alternate way to deal with the issue out and out.
Second, you can utilize your feeling of direction to really figure the business thought itself, and find your market, issue and arrangement. Take magnificence disruptor Glossier for instance. Their corporate statement of purpose is to “democratize magnificence” and to “give voice through excellence.” The outcome, for Glossier, is a shopper-centered organization with an accentuation around inclusivity.
Yet, by beginning with the statement of purpose alone, you could conceptualize many different thoughts that work towards a similar reason. This is an interaction of innovativeness, and — in case you’re contemplating creating business thoughts for yourself — you can utilize your own feeling of direction as a beginning stage.
At last, you can realign a current business thought to mirror your own central goal and reason. Suppose you’ve effectively seen a market issue, discovered an answer, approved it with customers, and began to fabricate. A feeling of direction is as yet a significant piece of your methodology, regardless stage you’re at.
At this later stage, attempt to work out precisely the thing need you’re meeting for your clients or clients. This may go one level further than simply an item or administration. Consider qualities, experience, and individual association. From that point, you can work in reverse to perceive what sort of direction your organization serves.The reason for reason
Why of the entirety of this reason looking for some kind of employment? With regards to the innovative way of life — extended periods of time, tirelessness, depletion — does having a feeling of direction help? Indeed, research shows that it does.
According to a down-to-earth viewpoint, incorporating a solid corporate reason into my own startup has given me clearness at each later phase of the interaction — in pitching to forthcoming financial backers, in figuring business procedure, and in giving me a dream for what’s to come.
On a more close to home level, having a feeling of direction can give the energy and drive you to need to keep chipping away at your business, for a long time, after quite a long time after year. When the underlying fervor of another venture blurs, and you’re left with the troublesome, reliable work of building your business, you’ll have a strong establishment of significance, mission, and reason to help you.
You're reading Looking For A Business Idea In 2023? Start With Your Purpose
Did You Know?
Technology trends, like tech-assisted shopping and a greater emphasis on automation, could influence the type of business you’ll have the most luck opening.
Visit our overview of how to choose online tax software to find software for managing and filing your small business’s taxes.
Manufacturing, healthcare and tourism have shown some of the highest growth rates and have room for potential new businesses in Ohio.How to become a licensed contractor in Ohio
While there are several types of businesses you could start in Ohio, you might be interested in starting a contracting business. The Ohio Construction Industry Licensing Board requires the following trades to hold an Ohio contractor license:
Other contractors, specifically general contractors, must apply for and be granted an Ohio contractor license and/or registration at the local level. Each city in the state has specific requirements for Ohio contractor licenses to hire and supervise other contractors; however, a business license to supplement your contracting business is managed at the state level. Learn more about jobs that require licenses.Frequently asked questions about starting a business in Ohio How much does it cost to set up an LLC in Ohio?
The basic cost to file the articles of organization to set up your LLC is $99. However, if you choose to have a professional service file the LLC for you, that starts at $49 plus state fees. It can take up to seven business days to file the articles of organization, but the processing time can vary due to the number of filings received. Expedited filing is available for an additional fee.How do you set up an LLC in Ohio?
Setting up an LLC in Ohio begins with naming your LLC – which may seem obvious, but Ohio has specific naming requirements. These include incorporating the phrase “limited liability company” or its abbreviation and avoiding words that could confuse your LLC with a government agency (FBI, treasury, state department, etc.). Restricted words such as “bank,” “attorney” and “university” may require additional paperwork and a licensed professional, such as a doctor or lawyer, to be part of your business.
To ensure the name you want isn’t already taken, you can perform a search on the state’s website. Most LLCs don’t need a DBA (“doing business as” name), but you may want to consider registering for one if you’re going to conduct business under another name.Do you need a registered agent for your LLC?
Ohio requires you to nominate a statutory agent (or a registered agent) for your LLC. A statutory agent is an individual or business entity responsible for receiving important legal documents on behalf of your business and acting as your business’s main point of contact with the state. The statutory agent must be a resident or corporation, such as a registered agent service, of Ohio.
While not mandatory in Ohio, creating an operating agreement – a legal document outlining the ownership and operating procedures of your LLC – is a good idea.
You’ll also need to register for an employer identification number (EIN) to identify your business entity with the IRS. You’ll need this number to open a business bank account, for federal tax purposes and to hire employees.
Did You Know?
Though often used interchangeably, “entrepreneur” and “small business owner” are not synonymous. The difference often lies in your company’s legal status.Do you have to register for state tax?
Depending on what type of business you’re opening, you may need to register for one or more forms of state tax. These include sales tax, employer tax (which includes unemployment insurance tax and employee withholding tax) and commercial activity tax.
In Ohio, LLCs with gross receipts exceeding $150,000 per year must pay a commercial activity tax, which you can file for online or download the form to mail in. There’s no fee to file the form, but it does need to be submitted by May 10 of the current tax year, or you’ll be charged a penalty of either $50 or 10% of the tax due (whichever is greater).Do you need a business license in Ohio?
To operate your LLC, you must comply with federal, state and local government regulations. The details of the specific business licenses and permits needed vary by state. If you’re a first-time entrepreneur, you might consider hiring a professional service to investigate your business’s specific licensing requirements. You can also research which licenses and permits you’ll need in the U.S. Small Business Administration’s guide and on the state of Ohio’s License & Permits website. You’ll need to contact your county clerk to ask about any required local licenses and permits.Resources for small business owners in Ohio
If you’re an entrepreneur or potential small business owner in Ohio looking for resources to help you move forward, here are a few organizations that may be of service.Ohio SCORE
The team at SCORE consists of professionals and expert mentors who counsel and guide entrepreneurs looking to start or expand their businesses. The services are entirely free and volunteer-driven. The chapters in Ohio cover North Central Ohio, East Central Ohio, Columbus, Dayton, Canton and Akron.U.S. Small Business Administration district offices
The U.S. Small Business Administration (SBA) offers financing and grants as well as consultations and counseling services. There are also opportunities to apply for federal government contracts through the SBA and avenues for obtaining assistance in the wake of natural disasters.Ohio Small Business Development Centers
Ohio’s development centers for small businesses are dedicated to supporting the development and retention of small companies, helping entrepreneurs do everything from crafting business plans to navigating the state’s tax codes.Ohio Means Jobs
Ohio Means Jobs is a cross between a job board and a resource center for both employers and workers. Part of a statewide initiative to assist small businesses and Ohio-based workers and to attract new businesses to the state, Ohio Means Jobs serves as a bridge between employer and employee.Preparing for growth
If you want to start a business in Ohio, taking the above information into consideration can give your enterprise a solid foundation. Beyond that, creating a thorough business plan and securing the funding you’ll need will also help set your business up for success. Do it right, and you can grow your new company alongside your chosen industry.
Shayna Waltower and Adam Uzialko contributed to the reporting and writing in this article. Some source interviews were conducted for a previous version of this article.
Your business’ success depends on generating new business and growing your customer base. It can be difficult at times.
These are some tips that will help you increase your customer base.Top 8 Tips to Grow your Business in 2023 1. Get to know your customers
Also read: Top 10 Best Artificial Intelligence Software2. Offer great customer service
Your customer service should be exceptional. Go the extra mile whenever possible. Customers will remember you for your exceptional service and be more inclined to recommend you to others.3. Remain loyal to your customers and seek out new opportunities
You should have strategies in place for nurturing existing customers. These could include staying in touch with them via e-newsletter or letting them be aware of promotional events.
You should also look for ways to earn more work and grow your customer base. You must find the right balance between finding new customers and nurturing existing ones.
Also read: The 15 Best E-Commerce Marketing Tools4. Social media is a great way to communicate
Social media can be a powerful tool for promoting your business to potential customers. You can also gain valuable insight through “social listening” Social listening allows you to find out what your customers think about you.
It also gives you insight into their behaviour and helps you identify keywords and trends that are relevant to your market. This will help you improve customer service. Social media can be used to increase your business profile, attract new customers, and improve customer service.5. Participate in networking events
Spend time building your network – it’s not about what you know, but who you know.
Also read: Top 7 Best ECommerce Tools for Online Business6. Host events
Hosting your own event is a great way for customers to meet you and to build relationships. Invite your top customers to attend and encourage them all to invite their friends.7. Give back to your community
Also read: Top 10 Best Software Companies in India8. Take note of what works, and adjust your approach as you go
To measure the success of your marketing efforts, you should track where your customers are coming to you. You shouldn’t be afraid of trying new things. If something doesn’t work, you can refine your approach and spend more time on activities that produce the best results.
Live streaming is becoming more popular as more businesses go virtual. A live-streaming app is a great way to connect with your team, whether you are hosting live events or using pre-recorded video and live features. This article will help you choose the best live streaming platform.What is a Live Streaming App?
Live streaming apps allow you to stream, share and capture live video as well as pre-recorded footage. A live-streaming app allows you to create live broadcasts that other people can view.The Best Live Streaming Apps for 2023
This includes cameras that are specifically made for live streaming and video calls, such as the Papa look. We have compiled a list of the top live streaming platforms in 2023.1. Streamlabs
The Streamlabs app lets you set up live streaming on multiple social media platforms including Twitch, Youtube, Facebook. With the Streamlabs mobile app, you can quickly set up live streaming and stream to multiple platforms using your custom mobile themes.
Available on: iOS, Android2. UStream
Available on: iOS and Android3. Facebook Live
Facebook Live is a popular live-streaming app. It’s extremely convenient because you can stream live directly from your Facebook app. You can also download live streams from Facebook to share on other social media platforms.
Available on: desktop. iOS. and Android4. YouTube Live
Another popular option is Youtube Live. This video platform allows you to stream live content including talks and YouTube gaming streams. You can stream live videos from anywhere in the world with a variety of streaming features.
Available on: desktop. iOS. and Android5. Brightcove
Brightcove offers event professionals a better video streaming platform with live event support. Multi Bitrate streaming is also available, which allows for better quality live streams and communications.
Brightcove has video analytics and marketing features. There are also a variety of integrations that make video management simple for businesses.
Available on: desktop. iOS. and Android6. LinkedIn Live
LinkedIn Live is another option for streamers who want to stream on social media. LinkedIn Live allows you to stream live fast and easily and reach a large audience of professionals. LinkedIn Live features include audience engagement tools and content inspiration.
Available on: desktop. iOS. and Android7. Instagram Live
Instagram Live, which is a popular live streaming option, is also incredibly popular. You can stream video, connect with your audience via social media networks and reach large audiences for your stream using Instagram Live.
Instagram Live is similar to Facebook Live and offers live streaming for free, audience analytics, as well as other features that make it easy to stream live.
Available on: desktop. iOS. and Android8. Vimeo Live
Vimeo Live is a great option. You can store your videos on Vimeo and also stream live via VimeoLive. Vimeo Live is a great live streaming app that makes it easy to start. The app is reliable and high-quality streams are available. There are also multiple options to allow you to host different types of events.
Available on: desktop. iOS. and Android9. Notified
Notified transforms webcasts into interactive events. It is perfect for professionals. You can use it to plan events, such as automatic recording, an online lobby for managing viewers and audiences, or event-specific features like picture in picture, which allows you to run simultaneous presentations with the live event.
Available on: desktop. iOS. and Android10. 6Connex
6Connex offers an event-like experience, which is a slight departure from other live streaming apps on this list. 6Connex allows you to live stream video and host hybrid or in-person events. 6Connex is more than an event technology platform. It also offers live streaming to enhance the event’s immersion.
Available on: desktop. iOS. and Android11. ON24
ON24 allows users to host interactive and engaging webinars and virtual events, and to deliver customized content to their viewers. ON24 is a great live streaming app because it offers many features that make it easy to stream live videos, such as keynote sessions and breakout rooms.
Available on: desktop. iOS. and Android12. YouNow
YouNow is a great option if you want to live stream and also meet other live streamers. YouNow, which is similar to YouTube events and built a community around it, is an online streaming platform. It offers many streams and allows users to stream them. YouNow allows you to stream live music and chat with live streamers.
Available on: desktop. iOS. and Android13. Dacast
Available on: desktop. iOS. and Android14. Restream
Restream is a streaming platform that offers multistreaming. Restream allows you to have your online video go to multiple platforms including Facebook, Instagram, and Youtube. Restream also features that ensure stream reliability and decrease broadcast delays such as video quality monitoring and stability.
Available on: desktop. iOS. and AndroidHow do you choose the best live streaming app for your business?
There are some things that you should look out for when choosing a live streaming app.
These are the key features you should look for in any live streaming app:
Accessibility on different devices, such as Android or iOS
Advanced Event Features
Tools for engaging with the audience
Analytics to better understand your viewers and content
Ability to stream to multiple social media networks
Introduction to Learn to Code For Beginners
Web development, programming languages, Software testing & others
Thankfully, modern-day coding is a lot easier than it was before. For non-developers, learning to code can seem very daunting. But there are a lot of tools online, both free and paid, that make it easier to learn to code. Depending on the time available, you could learn to code in eight to ten weeks. It could take longer or even less. It’s all up to you, but learning coding is not as far-fetched and impossible as before; it is doable.
Here is a look at some of the steps and key things you need to follow and know to learn to code. Explore more about these online, and you can quickly create your prototype. Remember to keep learning and practicing, though. Constant practice is what makes any developer better.How to Learn Code for Beginners?
Following are the steps to learn code for beginners:1. Introduce Yourself to the Key and Code Terms
For many people, what makes coding seem confusing is its terminology. To familiarize yourself with the key terminology of coding. The key challenge to building a prototype is that there are a lot of components to know about. Here’s an overview of some of these components, but remember that it may take time to understand them fully. Sometimes, you may not understand them completely, even after you build your prototype.
Let’s understand these components by describing the entire process of a user visiting a website. First, they type in your website address or URL. Once they press enter, the browser sends a request via the internet to a machine that runs the website. This machine is the server.
Server: Servers are essentially computers that contain all the content, data, and coding to run your website. It receives requests from other client/user computers. You could buy your server, which is expensive, or you could rent storage on them, which is what most individuals or small/medium enterprises do. Amazon Web Services, Slicehost, and other popular web hosts are available. The server contains software that handles the user request. This software is called a web server, our next big component.
Web Server: Web Servers are software on your server that receives and sends requests and responses from and to the user. The requests and responses are usually in HyperText Markup Language (HTML), the universal language on the internet. Nginx and Apache are popular web servers. While you do not have to get your hands dirty too much on web servers, you need to know how to restart the server since server issues are the type of problem any web developer or website operator faces. So now we know what a server and web server do. The user sends a request to the server, and it’s time for the server to respond. The server must deliver data specific to the client’s request and display it in a format its web browser understands. How does it do that? It sends the request to our next major component: the web application framework.
Web Application Framework: Web application frameworks are probably the most important component for a web developer. They are responsible for receiving requests and generating an HTML page to be sent back to the user. All the work is done here. Ruby on Rails and Django, the built-in Python, are popular and best examples. When we talk about the best code to learn for beginners, you will spend most of your time because all the coding will happen. It is not super-critical to learn every detail about the framework you choose; you’ll get the hang of it over time and practice. You need to know enough to develop data structures and loops. For tools, you can do most of your programming on Textmate. GitHub is a good option for managing your revisions. So, the web app framework does all the hard work but doesn’t store the data. Where is all the databased? At the database: our next major component.
HTML and CSS: HTML is the universal format for web pages, and Cascade Style Sheets or CSS is the additional file used to style the HTML. This is one of the most accessible parts of learning to code. It is not programming, but knowing this can give you a huge edge. You could be ready to write your HTML page within weeks. As for tools, Firebug on Firefox is one of the best tools for learners. PSD2HTML is also recommended to turn Photoshop files into HTML.
You will have a development and production environment when you launch a website. The development environment is basically where you will work on your prototype. Regular users won’t have access to this part of your site. It is essentially a working version of your website with code et al. running on a local machine. This is better done on a Mac than on a PC.3. More Acronyms and Terms
There are a lot of other acronyms and terms used regularly while coding. Now that you know the major components, these acronyms should be much easier to understand and fit into the larger picture. Here is a look at some of the most popular ones:
Perl, Java, PHP: these are programming languages like Ruby and Python
XML: it is a format similar to HTML and is typically used by APIs (see below)
Now that you know the terms, acronyms, and major components, it is time to roll up your sleeves and learn some coding. Start off with an introductory understanding of Python and whatever web app framework you choose to work with. If you choose Python, here are some good options:
Google Python classes: Many videos and notes are available here as associated exercises. Solve these exercises independently until you get them right without referring to the answers. The whole experience of struggling with the exercises can be a huge learning tool.
There are lots of other resources available online. It’s recommended to join a few of them and do the first few lessons from the options available before you select one. Once you complete one resource, you can go through others to find unfamiliar concepts and get more practice.5. Learning Django
A Django Tutorial can help you learn almost everything about the tool. Work through the tutorial to form your code, delete it all, and work through it again. Remember that practice makes perfect. The first time you follow the tutorial, you will probably follow the step-by-step instructions without actually understanding each step. As you do it more often, you will get used to the concepts and better focus on how the parts work together.6. Learning more about Python and general programming
Intro CS class from Udacity: The courses generally have seven self-paced sessions, so don’t worry about deadlines. The Intro CS class typically takes two months, and it is highly recommended that you go for the intermediate programming class after this or the web development class too.
Intro CS course, Unit 1 from MIT: This is well-taught and approachable. Search more online to find more such resources, and sample them to find out what works best for you. You could even do more than one to strengthen your knowledge.7. Practice, practice, practice
Now you should have all the skills and knowledge to build your prototype. But it’s not going to be easy. And you will probably not succeed right away. Start with some exercises in Django, for example. They are not as hand-holding as the Django tutorial, but they give enough guidance for those not yet ready to take off the training wheels.8. Build the prototype
You have the skills, knowledge, and practice. Now it’s time actually to build your prototype. At this point, you could build it within a weekend too! Bear in mind you may not like the final results, but it is a starting point, and at the end of it, you get the satisfaction of seeing the results of your coding.Conclusion
By the end, You will go from ‘What’s coding?’ to building a functional prototype. That’s worthy of praise right there. But remember that the journey is far from over. It’s just starting. Continue to build prototypes as and when you can, and try different ones. Keep going, and you could become a formidable developer within months.
You can also get into the more complicated components, like the webserver and database. Even if you do not become a core programmer per se, you will still have a clear understanding of how the development process works and can give clear and relevant inputs to a development team. Moreover, you would better understand what can be done and what is impossible, and how long it would take to get things done.Recommended Articles
This has been a guide to How to Learn to Code For Beginners. Here we discussed the basic concept and 8 different steps to learn coding for beginners in detail. You can also go through our other suggested articles to learn more –
If you want to start a business, you need to develop a plan to secure the right financing.
After all, even if you can start a business with zero dollars in the bank, you still need funds to foster growth, achieve sustainable profits, expand your operations, and increase your company’s chances of long-term success.
While creating a solid financing plan is no easy feat, there are ways to help you get started — from assessing your company’s current financial health to determining the best-fitting financing options for your business.
Continue reading to learn tips and tricks to develop a strategic financial plan for your business.Common pitfalls when looking for business financing
While every business has unique needs, models, strategies, etc., there are common missteps company owners might make when looking for financing, including:
Setting unrealistic financial expectations. As a business owner, you’ll need to put in the time, energy, resources, and even outside assistance to secure all the financing you need for your operations and gain profit.
Failing to follow a plan. Not following a plan while starting to source capital without conducting research and keeping your financial statements in order can spell disaster for your financing efforts and business operations.
Whether you choose secured or unsecured finance for small businesses, failing to have a financing plan can lead to issues such as defaulting or missing out on payments. This can ruin your credit score and company’s reputation and potentially put your business in serious debt.
Also read: 10 Best Saas Marketing Tools And Platforms For 20233 factors to consider to create a solid financing plan
Developing your financing plan requires in-depth research and assessing your company’s needs.
However, while we can’t cover everything in this guide, you can start creating your strategic financing plan by considering these crucial aspects.1. The amount of money you need
Having a clear understanding of your company’s financing needs can give you a good idea about the type of credit that would best meet those requirements.
For example, a line of credit or business credit card line can be an excellent option if you need to set up quickly and cover your daily company-related expenses since you can procure funding within hours or days.
The catch is, a line of credit or business credit card lines often include high-interest rates, especially for companies with lower total income levels and new businesses.
Another option is equipment financing and microloans if you need to pay for in-store improvements or specific machinery.
However, this financing method can take longer and often requires weeks (or months) of evaluations and moving paperwork to get funding.
Get the necessary information and build your financing plan around that before taking on financial obligations.
Also read: Best 10 Email Marketing Tools in 20232. Assess your current financial standing
A critical part of developing your financing plan is examining your company’s current financial standing.
Will your business qualify for a credit? What is your company’s current credit score?
Knowing the answers to these questions can help shape and inform your planning process, and in turn, your financing efforts and strategies.
For instance, lenders generally implement credit qualifiers such as the number of years a business has been operating, the annual revenue, available collaterals, and cash flow. These can give financial institutions a good idea about your company’s eligibility for credit.
Other credit options, such as a line of credit, require your business to be in operation for at least one to two years to qualify, and the conditions can also vary from lender to lender.
New companies are considered a more risky investment, increasing the interest rates within the two to five-year window.
As such, you’ll need to plan accordingly and maybe wait until your company is more mature and your finances in better health before applying for a line of credit.
Also read: Top 7 Best ECommerce Tools for Online Business3. Establish a timeline to obtain and pay back the money
While it’s critical and even necessary to take on new financial obligations to expand and grow your business, it’s always crucial to go into it with a clear plan.
After all, hasty decisions, especially when it comes to financing, can have serious implications on your business.
Essentially, don’t borrow more than what your business can pay in reality. Develop a carefully thought-out repayment plan that can address your company’s needs and ability to pay.
Assess your company’s financial needs and look for the best-fitting financing plans, institutions, etc., without biting off more than you can chew and end up drowning in debt.
For example, if you only need a little extra to keep your head above the water, opt for a business credit card.
When done right, you can leverage this to defer your payments until your next billing cycle and raise your company’s cash flow without the hassles of mountains of paperwork.
Additionally, learn about the various ways to secure financing for your business to determine the best option for your company.
Some of the most popular ways to get financing include:
Secured and unsecured loans
Small Business Administration Loans (SBAs)
Top 7 Industrial Robotics Companies in the worldCreate a solid financing plan today
Securing financing requires planning, research, and learning about the ins and outs of getting funding for your business.
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