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Whoever coined the term “content is king” didn’t warn us that all of the steps needed to create link-worthy type of content.

It’s easy enough to write your copy, post it to your blog, and call it a day, but the “king” part only comes when you structure your content to get found in the SERPs.

I’ve worked with a lot of brands to create data-driven content.

One, in particular, was an education company based in New York City.  I worked with the editorial team for 3 months to create a long-form piece of ego bait content.

Not only did it gain 52 backlinks in one month, but it generated more than 100 press mentions and drove over 100,000 people to the website.

Learn how to create and use data-driven content for your link building strategy below.

Be the Source

Creating your own data for an article is typically one big headache.

if you’ve ever tried to survey customers, you know what I’m talking about.

But, as Search Engine Journal’s founder Loren Baker says, “Be the source.”

When you create your own data, people will want to link back to the place they cited.

Using tools like Google Trends (you can also subscribe to Google Trends) and Google Consumer Survey, you can search for trending topics and build your own data.

Take Echelon Insights, for example.

They leveraged Google Consumer Surveys to understand the Republican Primary Electorate. Echelon Insights found that Donald Trump was leading at 32% going into the first Republican Primary Debate.

This study generated links from top sites like Wired, The Washington Post, The Observer, and many more.

Pick Your Topic

Good data doesn’t always equal good content.

You have to figure out how to tell a story with the data you have.

First, you must decide what your content is going to be about.

With data, this can be a chicken and egg situation – do you use the data you have to form your topic or do you choose your topic and then collect some data around it?

It may depend on whether you have pre-existing data or whether you already have a subject matter in mind that’s newsworthy or trending.

When researching what topics I may want to cover, I’ll start researching with Google Trends and BuzzSumo. These tools are built for research and exploring trends.

Gather Your Data

The first step to creating data-driven content is to collect the data.

I begin to gather my resources of data, whether I’m surveying users or if I’m using my own data.

Important note: When building content with your own proprietary data, it’s not about quantity.

For example, Shutterstock uses its proprietary data to create a genuinely useful piece of content with its 2023 Creative Trends infographic. This infographic generated more than 50 links.

Conduct Surveys

The go-to place for collecting fresh data, surveys are a fantastic way to gather information and to get statistics and data around subjects that you specifically want to focus on.

Think carefully about your questions before asking them. You want to get the best results possible to generate a variety of angles for you to use in your content.

Make sure your questions will support your story and limit the number of open-ended questions you ask. Like what I did here with our SEJ survey for an article I was working on:

Include a variety of demographic questions so that you can cross-reference answers given with details about the respondents. This will allow you to create multiple sub-stories and angles to push out to the local press.

Ask Your Community

Do you have your own community of customers or fans?

Then ask them a few questions, survey them or send out a questionnaire to turn that data into content.

Like Moz does with their survey.

You can see the survey questions here. And, the results of the survey here.

The results alone drove 32 backlinks.

If you work for a bigger brand and have forums where your customers come together to discuss a range of different topics, this is a great place to start a conversation about the topic you want to create content around.

Many businesses also have a large database of customer contact details and some regularly send out newsletters.

If you have a large social media following, you can use Facebook and Twitter polls to gather data.

Use Your Own Data & Reports

Many SaaS companies don’t realize the amount of data they are already sitting on.

You likely have some analytical tools to track the success of your own website and marketing efforts. These tools could be used to give you useful insights and data you could use as part of your content marketing strategy.

Google Analytics is a good place to start, as you can look into different consumer demographics such as their age, gender, and location of your customers, along with the industries they work in, what they buy, what devices they use, and more.

You can also carry out your own tests and experiments to generate data and insight that will interest others in your industry or your customers.

Look for Interesting Angles

Once you’ve got your data, you need to analyze it and pull out the angles you want to use to tell your story and make your content as newsworthy as possible.

Try and highlight any key points and statistics that support the storyline or headline you want to use and pull out any compelling insights into your results.

Use conditional formatting and create pivot charts to find correlations between different data sets.

If you don’t get the answer or result you were hoping for, don’t force it — put it to one side and focus on a different angle.

Once you have some strong data in front of you, segment your results demographically. This will help you find a range of local angles you can pull out for your content based on gender, age, location, etc. – perfect for pushing out to regional press and publishers for extra coverage.

Visualize Your Data

The way you present your data is key to the success of your content.

Data visualization is the first step in making your content engaging and shareable. But it isn’t easy.

Ideally, you should work with a designer to visualize your data. But if you don’t have access to one (or don’t have the budget), you can make it yourself using a data visualization tool.

This is one of my favorite visuals that came from data by Podio.

Once you’ve created your visual, you need to make sure there is still some content around it to tell your story and make your data come to life.

Always keep in mind how you want your readers to digest your content and that it needs to be responsive on mobile and tablet devices.

How to Structure Your Content Support Activities

If the content is truly a unicorn, as Larry Kim would say, you need to do all the supporting activities around this piece.

Here’s how I structure my content support activities:

Collaborate with the PR team to create a strategy. PR teams develop some of the highest-quality link opportunities, but they leave a lot of opportunities on the table. This is where link builders come in to do the manual outreach.

Conduct manual outreach to industry blogs for backlinks and guest blogs.

Partner with other companies on a webinar to discuss the data.

Create a blog post series to give further context to the data and optimize for new search terms.

Use the data in presentations at conferences.

Recreate the data in infographics, charts, and graphs.

Awesome Examples of Data-Driven Content

Here are a few pieces of data-driven content to inspire you:

The Guardian has really taken the lead with data visualization and has a whole section on their site dedicated to it. It’s a great place to go for inspiration on how you can shape your data into eye-catching graphics.

Here’s another really cool example of some data visualization based on A Day in the Life of Americans:

Don’t Have Any Data?

Don’t have time to collect data yourself?

No problem!

There are plenty of data sources you can use and combine to make a whole new data set.

For example, you could take two similar data sets that were created 10 years apart and then compare and contrast them.

Or, you could analyze someone else’s data and pull out some new angles that haven’t been used yet.

Here are some other resources to find some interesting data to use in your content or as a starting point for a bigger piece of data journalism:

You can also simply type into Google “[keyword] market research” or “[keyword] data sets” to find a range of different information available online.

Read this article for a case study and even more ideas: Building Links with Data-Driven Content (Even When You Don’t Have Any Data)


Timeframe: Every 3 months

Results detected: 2-6 months

Average links sent per month: 60


Google Trends

Google Consumer Survey


Google Analytics


Great content has no shelf-life. With high-quality content, you will see a spike at the beginning and again 6 months later as you start to rise search rank.

Data-driven content always works because you created something people want. If you did your research right, you should have a powerful piece of content.

You're reading How To Create & Use Data

How To Use Stable Diffusion To Create Ai

Artificial intelligence chatbots, like ChatGPT, have become incredibly powerful recently – they’re all over the news! But don’t forget about AI image generators (like Stable Diffusion, DALL-E, and Midjourney). They can make virtually any image when provided with just a few words. Follow this tutorial to learn how to do this for free with no restrictions by running Stable Diffusion on your computer.

Good to know: learn how to fix the internal server error for ChatGPT.

What Is Stable Diffusion?

Stable Diffusion is a free and open source text-to-image machine-learning model. Basically, it’s a program that lets you describe a picture using text, then creates the image for you. It was given billions of images and accompanying text descriptions and was taught to analyze and reconstruct them.

Stable Diffusion is not the program you use directly – think of it more like the underlying software tool that other programs use. This tutorial shows how to install a Stable Diffusion program on your computer. Note that there are many programs and websites that use Stable Diffusion, but many will charge you money and don’t give you as much control.

System Requirements

The rough guidelines for what you should aim for are as follows:

macOS: Apple Silicon (an M series chip)

Windows or Linux: NVIDIA or AMD GPU

RAM: 16GB for best results

GPU VRAM: at least 4GB

Storage: at least 15GB

Install AUTOMATIC1111 Web UI

We are using the AUTOMATIC1111 Web UI program, available on all major desktop operating systems, to access Stable Diffusion. Make sure you make note of where the “stable-diffiusion-webui” directory gets downloaded.

AUTOMATIC1111 Web UI on macOS

In Terminal, install Homebrew by entering the command:

Copy the two commands for adding Homebrew to your PATH and enter them.

Quit and reopen Terminal, then enter:



cmake protobuf rust python






Download the latest stable version of Python 3.10.

AUTOMATIC1111 Web UI on Linux

Open the Terminal.

Enter one of the following commands, depending on your flavor of Linux:

Debian-based, including Ubuntu:


apt-get update






python3 python3-venv

Red Hat-based:














Install in “/home/$(whoami)/stable-diffusion-webui/” by executing this command:

Install a Model

You’ll still need to add at least one model before you can start using the Web UI.


Move the .safetensors file downloaded in step 2 into your “stable-diffiusion-webui/models/Stable-diffusion” folder.

Run and Configure the Web UI

At this point, you’re ready to run and start using the Stable Diffusion program in your web browser.

Paste the link in your browser address bar and hit Enter. The Web UI website will appear.

Scroll down and check “Enable quantization in K samplers for sharper and cleaner results.”

FYI: If you need to find an image source, use Google.

Use txt2txt to Generate Concept Images

Now comes the fun part: creating some initial images and searching for one that most closely resembles the look you want.

Go to the “txt2img” tab.

In the first prompt text box, type words describing your image separated by commas. It helps to include words describing the style of image, such as “realistic,” “detailed,” or “close-up portrait.”

In the negative prompt text box below, type keywords that you do not want your image to look like. For instance, if you’re trying to create realistic imagery, add words like “video game,” “art,” and “illustration.”

Scroll down and set “Batch size” to “4.” This will make Stable Diffusion produce four different images from your prompt.

Make the “CFG Scale” a higher value if you want Stable Diffusion to follow your prompt keywords more strictly or a lower value if you want it to be more creative. A low value (like the default of 7) usually produces images that are good quality and creative.

If you don’t like any of the images, repeat steps 1 through 5 with slight variations.

Finding the Prompts Used for Past Images

After you’ve generated a few images, it’s helpful to get the prompts and settings used to create an image after the fact.

Upload an image into the box. All of the prompts and other details of your image will appear on the right.

Tip: use one of these Windows tools to batch-edit images.

Use img2img to Generate Similar Images

You can use the img2img feature to generate new images mimicking the overall look of any base image.

On the “img2img” tab, ensure that you are using a previously generated image with the same prompts.

Set the “Denoising strength” value higher or lower to regenerate more or less of your image (0.50 regenerates 50% and 1 regenerates 100%).

Rewrite the prompts to add completely new elements to the image and adjust other settings as desired.

Use inpaint to Change Part of an Image

The inpaint feature is a powerful tool that lets you make precise spot corrections to a base image by using your mouse to “paint” over parts of an image that you want to regenerate. The parts you haven’t painted aren’t changed.

Change your prompts if you want new visual elements.

Use your mouse to paint over the part of the image you want to change.

Change the “Sampling method” to DDIM, which is recommended for inpainting.

Set the “Denoising strength,” choosing a higher value if you’re making extreme changes.

Good to know: look through these websites to find images with a transparent background.

Upscale Your Image

You’ve been creating relatively small images at 512 x 512 pixels up to this point, but if you increase your image’s resolution, it also increases the level of visual detail.

Install the Ultimate SD Upscale Extension

Resize Your Image

On the “img2img” tab, ensure you are using a previously generated image with the same prompts. At the front of your prompt input, add phrases such as “4k,” “UHD,” “high res photo,” “RAW,” “closeup,” “skin pores,” and “detailed eyes” to hone it in more. At the front of your negative prompt input, add phrases such as “selfie,” “blurry,” “low res,” and “phone cam” to back away from those.

Set your “Denoising strength” to a low value (around 0.25) and double the “Width” and “Height” values.

In the “Script” drop-down, select “Ultimate SD upscale,” then under “Upscaler,” check the “R-ESRGAN 4x+” option.

Frequently Asked Questions What is the difference between Stable Diffusion, DALL-E, and Midjourney?

All three are AI programs that can create almost any image from a text prompt. The biggest difference is that only Stable Diffusion is completely free and open source. You can run it on your computer without paying anything, and anyone can learn from and improve the Stable Diffusion code. The fact that you need to install it yourself makes it harder to use, though.

DALL-E and Midjourney are both closed source. DALL-E can be accessed primarily via its website and offers a limited number of image generations per month before asking you to pay. Midjourney can be accessed primarily via commands on its Discord server and has different subscription tiers.

What is a model in Stable Diffusion?

A model is a file representing an AI algorithm trained on specific images and keywords. Different models are better at creating different types of images – you may have a model good at creating realistic people, another that’s good at creating 2D cartoon characters, and yet another that’s best for creating landscape paintings.

The Deliberate model we installed in this guide is a popular model that’s good for most images, but you can check out all kinds of models on websites like Civitai or Hugging Face. As long as you download a .safetensors file, you can import it to the AUTOMATIC1111 Web UI using the same instructions in this guide.

What is the difference between SafeTensor and PickleTensor?

In short, always use SafeTensor to protect your computer from security threats.

While both SafeTensor and PickleTensor are file formats used to store models for Stable Diffusion, PickleTensor is the older and less secure format. A PickleTensor model can execute arbitrary code (including malware) on your system.

Should I use the batch size or batch count setting?

You can use both. A batch is a group of images that are generated in parallel. The batch size setting controls how many images there are in a single batch. The batch count setting controls how many batches get run in a single generation; each batch runs sequentially.

If you have a batch count of 2 and a batch size of 4, you will generate two batches and a total of eight images.

If you prefer drawing things yourself, check out our list of sketching apps for Windows.

Image credit: Pixabay. All screenshots by Brandon Li.

Brandon Li

Brandon Li is a technology enthusiast with experience in the software development industry. As a result, he has a lot of knowledge about computers and is passionate about sharing that knowledge with other people. While he has mainly used Windows since early childhood, he also has years of experience working with other major operating systems.

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How To Use Microsoft Designer To Create Graphics

Microsoft Designer is a tool that allows you to create professional designs for various purposes, but it has been designed primarily to share graphics on social media and other channels.

It is a web-based application that you can access through a browser (but you can also install it as an app on Windows 11), and it offers a wide range of design templates and tools. However, Microsoft Designer integrates with DALL-E 2.5 from OpenAI, which can translate text into images, but in this case, into graphics, posters, and presentations.

Furthermore, the Designer app can offer suggestions, generate captions and hashtags, create animated visuals, backgrounds, text transitions, and more.

In this guide, you will learn the basic steps to get started with Microsoft Designer on Windows 11, 10, macOS, or Linux.

Get started using Microsoft Designer

To use Microsoft Designer to create graphics, use these steps:

Quick note: During the preview trial, the app is free for anyone, but eventually, it’ll become available as a free addition for Microsoft 365 subscribers.

In the web app, you will find a chatbot prompt box where you can use AI to generate templates based on your description. On the right side, you will a list of templates you can select to get started understanding how to request the app to generate an image. For example, selecting one of the templates inserted the “a thumbnail for my YouTube video offering tips on sustainable living” prompt.

You can also use the “Add image” option to upload images that the tool can use to generate a new design.

The “Generate image” option is a separate feature that uses the DALL-E 2.5 model from OpenAI to generate images from a text description. You can then select one of the AI-generated images the Designer can use to create graphic suggestions.

If you want to create an image manually from scratch, you will have to use the “blank canvas” option at the bottom of the page.

The Microsoft Designer app is divided into three sections. The toolbar at the top includes some basic options to zoom, undo and redo steps, start a new design or resize the current project, and download the project.

On the left, you will find the tools you will use to edit and create your image. The “Templates” tab includes every design template available with Microsoft Designer.

Quick note: If you are using an AI-generated template, you won’t be using this option.

The “My media” tab allows you to upload images from your computer or other services, such as Dropbox, Google Photos, Google Drive, and OneDrive, and from your phone. You can drag and drop the file directly if you’re uploading an image from your computer.

The “Visuals” tab includes AI-curated images to add to your project. You can also add different types of shapes, videos, and other types of illustrations. You can use the search or tabs at the top to find the visual you want to use in your project. The “Generate” tab allows you to use AI to create images you add to your design.

The “Text” tab includes various styles of text that you can use for heading, subheading, and body text. You can also use the chatbot to generate rich text for a description, catchy title, etc.

On the right side, you have the “Ideas” panel that shows additional templates you can use related to your project. The “New ideas” button brings you back to the start to create a new design.

While editing or creating an image, when selecting an element, a floating toolbar will appear with the different options you can use for that particular element. Some of the options include the ability to change the opacity, change the layer position (front, forward, back, and backward), color, text style, cropping tool, effects, and more.

Although this is an excellent tool for beginners and content creators to create various types of graphics, it’s not meant to be a replacement for Photoshop and many other tools that provide many different functionalities and capabilities.

The idea of the Microsoft Designer app is to use AI tools to automate the creation process as much as possible to stay more productive when you don’t have a graphics designer on speed dial.

How To Create An Anonymous Facebook Account

While nothing on the internet is truly private, having a public Facebook account comes with extra privacy risks. Every picture you add to your Facebook page, every friend request and event invitation you accept – all of it is monitored by the company. 

If you’re done worrying about what that information could potentially be used for, there are a few ways out aside from deleting your Facebook account for good. You could either deactivate your Facebook and switch to Messenger to keep in touch with your friends, or – if you’re not ready to stop using the Facebook app – create a new anonymous Facebook account. 

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Why Create an Anonymous Facebook Account

Staying anonymous on Facebook protects your privacy in more than one way. Should Facebook ever be compromised, you’ll be in the clear if you used a fake name and information when registering your account. That means you don’t have to worry about your personal data falling into the wrong hands.

Another reason to go anonymous is to avoid unwanted attention from your work colleagues or people from school. With an anonymous account, you don’t have to add acquaintances and people you barely know out of politeness and allow them to snoop on your private life on Facebook. At the same time, your friends and people that you actually want to have on your friends list will still know who you really are, so you won’t be totally disconnected from the digital world. 

Finally, you might want to create an anonymous Facebook account for professional reasons. For example, if you’re running a Facebook page for a business and want to be an admin, you’ll have to tie it to your Facebook account. 

How to Make an Anonymous Account on Facebook

When creating an anonymous Facebook account, remember to keep it simple. That’s the best strategy for when you want to blend in. Follow the steps below to set up your anonymous Facebook page.

1. Create a Burner Email or Phone Number

You’ll need an email address or a phone number to create a new Facebook account. If you use your personal email address, especially one you used to sign up for other websites, it can be tied to your data. The best course of action is to use a temporary burner email or phone instead.

To create a burner phone number, you can use a service like Google Voice or Burner app. Alternatively, make a new email account without adding any personal details. 

2. Create a Facebook Account

Now that you have a burner phone number or email address, you can use it to sign up for Facebook. 

Go to chúng tôi and select Create New Account. Use a fake first and last name, fill in your email or phone number, add a fake birthday and gender. Make sure not to use any of your real details to avoid accidentally revealing your identity. Select Sign Up to confirm. You’ll then receive a confirmation email or a text message from Facebook.

Facebook will also ask permission to access your contacts. Select No to deny access, otherwise your profile will appear in the People You May Know section of other Facebook users. 

3. Start Adding Friends

Now that your new Facebook account is confirmed, you can add a profile picture or an avatar and start adding friends. Make sure you only add people who you know personally and who are trustworthy. You don’t want your contacts to share the link to your new Facebook page with other users.

How to Keep Your Privacy on Facebook

Once you start using your private Facebook account, you’ll need to be mindful of your actions on Facebook to keep your presence on the platform anonymous. Aside from simple things like not adding a photo with your face as your profile picture, there are other mistakes that you can make that will jeopardise your anonymity on Facebook. Here are a few tips that will help you stay truly anonymous. 

Check Your Privacy Settings

One of the first things to do after you create your anonymous account is to do a privacy checkup on Facebook and adjust your privacy settings so that you’re not discovered by other users. 

In the privacy settings section, you can review who can see your Facebook posts and your friends list, as well as who can contact you on the platform. This will help you keep your activity on Facebook as private as possible. 

Never Use Your Real Name on Your New Facebook Page 

One of the first things Facebook will ask you to do is to fill in your first and last name. However, after you create the account, you can also customize it by editing your id handle (or username) and changing it from random characters to your name or nickname. It’s best to avoid using anything that can be linked back to your real identity. 

Keep Your Personal Details Off Your Bio

When you create a new account, Facebook will constantly prompt you to fill in your About section. Even if you don’t think the information you’re sharing is relevant, it’s best to keep any (real) personal details off your Facebook page to keep it anonymous. 

Don’t Interact With Other Users Publicly

To keep your private Facebook account truly private, avoid any public activity or interaction with other people and use direct messages instead. 

Stay Anonymous While on Facebook

Having an anonymous Facebook account is a great solution for anyone who’s concerned about their online privacy but also isn’t ready to quit social media. Instead of deleting your Facebook account, you get to keep it and preserve your digital social life. All without endangering your personal data. 

How To Create A Poll On Facebook

Polls are convenient tools for gathering opinions from others. With the number of opinions you can gather on social media, that makes Facebook a good spot to create a poll, right?

It seems the Facebook polls feature has changed over time which can make it difficult to find. At one time, you could create a poll in the Publishing Tools for a Facebook page you manage. However, this currently no longer exists.

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As of this writing, you can create a poll in a Group that you belong to or manage. You can also make a smaller version of a poll when you create a Story on your mobile device.

Let’s look at your options so you know where and how to create a poll on Facebook.

Create a Poll in a Facebook Group

If you belong to or manage a Facebook Group, you can create a poll on the Facebook website or in the mobile app. Plus, gathering opinions from group members with a similar interest might be ideal. 

Create a Poll on the Web

Head to chúng tôi log in, and select the Groups tab at the top.

Choose a Group on the left below Groups You Manage or Groups You’ve Joined.

On the Group page to the right, you may see Poll listed as an option below the Write Something box where you normally add a post. If so, select it. 

Add your poll question in the Write Something spot at the top.

Enter the answers in the Option boxes. If you have more than three answers, select Add Option to include more. If you change your mind, select the X to the right to remove one.

To the right of Add Option, select the gear icon to adjust two controls for the poll. You can allow people to choose multiple answers, allow anyone to add options (answers), or both.

Optionally, pick an addition in the Add to your post section such as an image, tag, or activity.

To schedule the posting of your poll, select the calendar icon on the bottom right, pick the date and time, and hit Schedule.

If you don’t schedule the poll, select the Post when you finish.

Create a Poll on Your Mobile Device

You can create a poll in a Group in the Facebook mobile app with all the same options as on the web.

Open the Facebook app on your device, select the Menu tab, and pick Groups.

Choose a group at the top or tap Your Groups and pick the one you want.

If you see Poll listed as an option below the Write Something text box, select it. If not, tap inside the Write Something field and select Poll in the pop-up at the bottom of the screen.

Add your poll question in the Ask a question spot at the top.

Enter your first answer in the Add a poll option box. Tap Done on the keyboard and then enter the next answer. Continue until you’ve entered them all. If you change your mind about an answer, select the X to the right to remove it.

To the right of the Add a poll option field, tap the gear icon to adjust other controls for the poll. You can allow people to choose multiple answers, let anyone add options (answers), or allow both.

To schedule the posting of your poll, tap Schedule at the top, pick the date and time, and select Save.

When you finish, tap Post, or Schedule if you set the date and time.

Create a Poll in Your Story

As mentioned, you can create a small version of a poll with two answers for a personal account or Facebook business page you manage by creating a story. Unfortunately, this option is currently only available in the Facebook mobile app on Android and iOS, not on the web.

Open the Facebook app, go to the Home tab, and tap Create Story near the top.

Select the kind of story you’d like to create. The poll feature works with all types except Text.

Create your story per the type you chose above, but don’t post it yet.

Tap the Stickers icon at the top or on the right side depending on your story type. Choose Poll in the list of options on the Stickers tab.

You’ll then see a field to enter your question along with Yes and No answers. Type your question and optionally select Yes or No to use your own text or emojis from your keyboard as the answer options.

Tap Done at the top and when you finish creating your story, tap Share to Story.

While this poll is a bit different than the one you can create in a group with several possible answers, it still gives you a way to ask a simple question and receive one of two answers from your Facebook friends.

View Poll Results

Regardless of which type of poll you create or where, you can see the results by viewing the post or story.

For a group post, simply view the poll post to see the number of votes per answer and who voted.

For a story, open your story for results at a glance or swipe up on the story to see the exact number of votes and who voted. 

Remember, Facebook stories disappear from the News Feed after 24 hours. However, if you save stories to the archive in your Facebook account, you can view them there after they vanish.

Now that you know how to create a poll on Facebook in a group with several answers or in a story with only two, it’s time to go get some answers!

For more, look at how to run a Microsoft Teams poll during meetings.

How To Create A Group On Clubhouse

Clubhouse is an exclusive audio chat app that works on an invite basis. Once you are invited to Clubhouse, you can join various groups and rooms based on your interests. This allows you to converse with like-minded individuals interested in the same topics as you from around the world.

Clubhouse also allows you to create groups of individuals based on various factors. This gives you the ability to create private groups on different topics with your friends and family. You can then easily connect on Clubhouse using the group you have created. Let’s take a look at how you can create groups within Clubhouse.

Related: How To Block and Report Someone on Clubhouse


Clubhouse is currently still scaling for the numerous users joining the platform daily. Additionally, to moderate users and groups to a certain extent, the groups feature in Clubhouse is still in its early beta stages. Due to this, the devs are only accepting manual requests to create a group.

Moreover, you have to have hosted a minimum of 3 successful group sessions within Clubhouse to be eligible to submit a group creation request. If you meet these criteria, then you can submit a request to create a new group in Clubhouse using the guide below.    

Related: Can You Chat on Clubhouse? Everything You Need To Know

How to start a group on Clubhouse

Open the Clubhouse app and tap on your profile picture in the top right corner. 

Now tap on the ‘Gear’ icon to access ‘Settings’. 

Tap on ‘FAQ/Contact Us’. 

Now tap on the link named ‘How can I start a club’. 

Read through the terms and rules of creating a club. 

Once done, tap on the link ‘here’ at the bottom.

Now enter all the details for your group as asked. Be careful here and make your case about why the support team should allow you to create a group. Be sure to provide details regarding how your group would really be a good addition to the app. Or how it will help you and your peers. When done, submit the form. 

And that’s it! You now simply need to wait for a reply from the moderation team and hopefully, your request for a new group will be approved by them. 

Clubhouse group members

There are three main statuses for each group member in Clubhouse. Let’s take a look at them. 

Founder/Admin: The person submitting the request to create a group will be considered the admin/founder of the group. They will have full access to all the group settings including moderation of members. 

Member role: Members’ roles can be assigned to selected individuals within your group. These individuals will be able to submit requests for adding new followers to the group. Members will also be able to view and host private rooms within a certain group. 

Follower role: Followers will be able to view and join public rooms hosted by your group. They won’t be able to host their own private rooms nor will they be able to view or join private rooms within your group. 

Related: How To Make Group Audio Calls on Clubhouse

Uses of groups in Clubhouse

Groups are a great way of building and moderating your own community within Clubhouse. Once you have created a group, you can host public and private rooms on different topics within your groups. This allows for numerous possibilities and uses, the most popular of which have been mentioned below. 

Create a Family/Friends group

Using a Clubhouse group, you and your family members can connect whenever you like. Not only this, moms and aunts can have their own private rooms and so can the kids. The founder can easily manage and moderate these rooms on the fly creating the perfect closed virtual environment for you and your family members to connect remotely. 

Create an interest-based group

You can create a group for a specific niche or topic where like-minded individuals can converse with each other. You can then host multiple private or public rooms catering to different users like beginners or pros on certain topics.

You can even assign member roles to active members that fit the bill so that they can host their own specific rooms for conversations on certain aspects of the niche chosen by you. 

The possibilities with Clubhouse groups are endless, and if you are looking to create your own virtual community, then this might be the next best option for you. 


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