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Google is launching a new version of PageSpeed Insights that aims to address many of the challenges of the existing version.
One of the biggest problems with PageSpeed Insights is how data is presented. There’s no clear separation between lab data and field data.
People who are new to PageSpeed Insights may not understand the context of the data they’re looking at, which makes it difficult to know what to do with it.
Many “how to” blog posts have been written on the subject of interpreting the PageSpeed Insights report, which is mainly due to the confusion created by its design.
The version of PageSpeed Insights that’s on the web today is using 10-year-old code, and Google says it’s time for a redesign.
With the update rolling out later this year, Google hopes to make interpreting the report easier for developers so they can quickly act on the insights included in it.
Google’s primary goals with the upcoming PageSpeed Insights revamp include:
Make the UI more intuitive by differentiating between lab data and field data.
Communicate how the Core Web Vitals assessment is calculated in the UI.
Modernize the look and feel of the UI by leveraging material design.
Here’s more about what Google has planned for the new version of one of its oldest tools.
Updates Coming to Google PageSpeed InsightsGoogle is rolling out the following updates to PageSpeed Insights later this year:
Separation of field and lab data: Existing labels for “Field Data” and “Lab data” are getting replaced with text that indicates what the data means and how it can help.
Core Web Vitals assessment: Currently, Google’s CWV assessment appears as a single word “passed” or “failed.” The updated assessment will appear in a separate subsection with its own icon.
Labels for mobile and desktop performance: Google is changing the navigation menu at the top to include links for mobile and desktop on the report page.
Origin Summary: Google is moving this report section to a new tab, “Origin”, under the Field Data section.
Expand view: A new “expand view” feature adds a function to the field data section that allows users to view granular details for the Core Web Vitals metrics.
Page image: Google is removing the image of the loaded page from its current location, which is next to the field data. The image and thumbnails will both be available in the lab data section.
Lastly, Google is adding a section at the bottom of every field and lab card that displays the following details about the sampled data:
Data collection period
Visit durations
Devices
Network connections
Sample size
Chrome versions
This additional information should make the distinction between lab and field data even clearer which will help users who were previously confused about the two data sources.
There’s no firm release date for the new PageSpeed Insights, but Google will share further updates as it gets closer to launch time.
Source: web.dev
Featured Image: Screenshot from chúng tôi November 2023.
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Google Launches Search Console Insights
Google is introducing a new experience called Search Console Insights which is designed to help site owners better understand their audience.
This experience joins data from both Search Console and Google Analytics in a joint effort to make it easy to understand content performance.
Data in Search Console Insights will help site owners answer question such as:
What are your best performing pieces of content, and which ones are trending?
How do people discover your content across the web?
What do people search for on Google before they visit your content?
Which article refers users to your website and content?
Site owners can access Search Console Insights via the new link at the top of the Overview page. Soon it will be accessible from Googles iOS app, with support for the Android app being planned as well.
Another way to access the data is by searching Google for a query that your site ranks for. This will return a Google-powered result at the top of the page titled “Search performance for this query.”
It’s possible to utilize Search Console Insights without Google Analytics, though it’s necessary to link the two in order to get the full experience.
Search Console Insights only supports Google Analytics UA properties at this time, though the company is working to support Google Analytics 4.
This new experience will gradually be rolled out to all Search Console users in the upcoming days.
Almost a Year of TestingGoogle has been testing Search Console Insights for nearly a year. We covered the launch of a closed beta test back in August 2023.
It appears the tool is still in its beta testing stage. The main difference between the two rollouts is Search Console Insights will soon be available to everyone, whereas last year it was available by invite only.
Aside from availability, there’s no announced changes between the version that was available in August 2023, and the version that will be available in the coming days.
It’s reasonable to think Google may have tweaked a few things during that time, but the company doesn’t highlight any updates.
Look for this new data available soon in your Search Console dashboard.
Source: Google Search Central Blog
Google Shares Insights Into Indexing & Crawl Budget
Google recently published a podcast discussing what’s known as a crawl budget and what influences Google to index content.
Both Gary Illyes and Martin Splitt shared insights into indexing the web, as understood from Google’s perspective.
Origin of the Crawl Budget ConceptGary Illyes said that the concept of a crawl budget was something created outside of Google by the search community.
He explained there wasn’t any one thing internally within Google that corresponded with the idea of a crawl budget.
When people talked about a crawl budget, what was happening inside Google involved multiple metrics, not this one thing called a crawl budget.
So inside Google they talked about what could represent a crawl budget and came up with a way of talking about it.
He said:
“…for the longest time we were saying that we don’t have the concept of crawl budget. And it was true.
We didn’t have something that could mean crawl budget on its own- the same way we don’t have a number for EAT, for example.
And then, because people were talking about it, we tried to come up with something… at least, somehow defined.
And then we worked with two or three or four teams– I don’t remember– where we tried to come up with at least a few internal metrics that could map together into something that people externally define as crawl budget.”
What Crawl Budget Means Within GoogleAccording to Gary, part of the calculation for a crawl budget is based on practical considerations like how many URLs does the server allow Googlebot to crawl without overloading the server.
Gary Illyes and Martin Splitt:
“Gary Illyes: …we defined it as the number of URLs Googlebot can and is willing or is instructed to crawl.”
Martin Splitt: For a given site.
Gary Illyes: For a given site, yes.
And for us, that’s roughly what crawl budget means because if you think about it, we don’t want to harm websites because Googlebot has enough Chrome capacity to bring down sites…”
Balancing Different ConsiderationsAnother interesting point that was made was how, in relation to crawling, there are different considerations involved. There are limits to what can be stored so, according to Google, that means utilizing Google’s resources “where it matters.”
“Martin Splitt: Apparently, obviously, everyone wants everything to be indexed as quickly as possible, be it the new website that just came online or be it websites that have plenty of pages, and they want to frequently change those, and they’re worried about things not being crawled as quickly.
I usually describe it as a challenge with the balance between not overwhelming the website and also spending our resources where it matters.”
John Mueller recently tweeted that Google doesn’t index everything and mentioned that not everything is useful.
Mueller’s tweet:
“…it’s important to keep in mind that Google just doesn’t index every page on the web, even if it’s submitted directly. If there’s no error, it might get selected for indexing over time — or Google might just focus on some other pages on your site.”
He followed up with another tweet:
“Well, lots of SEOs & sites (perhaps not you/yours!) produce terrible content that’s not worth indexing. Just because it exists doesn’t mean it’s useful to users.”
Martin Splitt calls the process of crawling an issue of “spending our resources where it matters.”
John Mueller mentioned if the content is “useful to users.”
For example, I recently reviewed a YMYL site where the entire site looked like it was created from an SEO to-do checklist.
Create an Author profile
Author profile should have a LinkedIn Page
Keyword optimize the traffic
Link out to “authority” sites
The publisher was using AI generated images for the author bio, which was also used on a fake LinkedIn profile.
Many of the webpages of the site linked to thin .gov pages that have the keywords in the title but are not useful at all. It was like they didn’t even look at the government page to judge if it was worth linking to.
Outwardly, they were ticking the boxes of an SEO to-do checklist, completing rote SEO activities such as linking to a .gov site, creating an author profile, etc.
They created the outward appearance of quality but not really achieving it because at every step they didn’t consider whether what they were doing was useful.
Crawl Budget Is Not Something To Worry AboutGary and Martin began talking about how most sites don’t need to worry about the crawl budget.
Gary pointed the finger at blogs in the search industry that in the past promoted the idea that the crawl budget is something to worry about when according to him it’s not something to worry about.
He said:
“I think it’s partly a fear of something happening that they can’t control, that people can’t control, and the other thing is just misinformation.
…And there were some blogs back in the days where people were talking about crawl budget, and it’s so important, and then people were finding that, and they were getting confused about “Do I have to worry about crawl budget or not?”
Martin Splitt asked:
“But let’s say you were an interesting blog… Do you need to worry about crawl budget?”
And Gary responded:
“I think most people don’t have to worry about it, and when I say most, it’s probably over 90% of sites on the internet don’t have to worry about it.”
A few minutes later in the podcast Martin observed:
“But people are worried about it, and I’m not exactly sure where it comes from.
I think it comes from the fact that a few large-scale websites do have articles and blog posts where they talk about crawl budget being a thing.
It is being discussed in SEO training courses. As far as I’ve seen, it’s being discussed at conferences.
But it’s a problem that is rare to be had. Like it’s not a thing that every website suffers, and yet, people are very nervous about it.”
How Google Determines What to IndexWhat followed next was a discussion about factors that cause Google to index content.
Of interest is when Gary talks about wanting to index content that might be searched for.
Gary Illyes:
“…Because like we said, we don’t have infinite space, so we want to index stuff that we think– well, not we– but our algorithms determine that it might be searched for at some point, and if we don’t have signals, for example, yet, about a certain site or a certain URL or whatever, then how would we know that we need to crawl that for indexing?”
Gary Google Search Central tech writer, Lizzi Sassman (@okaylizzi), next talked about inferring from the rest of the site whether or not it’s worth indexing new content.
“And some things you can infer from– for example, if you launch a new blog on your main site, for example, and you have a new blog subdirectory, for example, then we can sort of infer, based on the whole site, whether we want to crawl a lot from that blog or not.
frequent it’s still to be determined.
Gary Illyes: But we need a starter signal.
Lizzi Sassman: And the starter signal is…
Gary Illyes: Infer from the main site.”
Gary then pivoted to talking about quality signals. The quality signals they talked about though were whether signals related to user interest, like, are people interested in this product? Are people interested in this site?
He explained:
“But it’s not just update frequency. It’s also the quality signals that the main site has.
So, for example, if we see that a certain pattern is very popular on the Internet, like a slash product is very popular on the Internet, and people on Reddit are talking about it, other sites are linking to URLs in that pattern, then it’s a signal for us that people like the site in general.”
Gary continues talking about the popularity and interest signals but in the context of the conversation, which is a new section of a site that’s been launched.
In the discussion he calls the new section a Directory.
Illyes:
“While if you have something that people are not linking to, and then you are trying to launch a new directory, it’s like, well, people don’t like the site, then why would we crawl this new directory that you just launched?
And eventually, if people just start linking to it–“
Crawl Budget and Sites that Get IndexedTo recap some of what was discussed:
Google doesn’t have infinite capacity and can’t index everything on the web.
Because Google can’t index everything, it’s important to be selective by indexing only the content that matters.
Content topics that matter tends to be discussed
Sites that are important, which tend to be useful, tend to be discussed and linked to
Obviously, that’s not a comprehensive list of everything that influences what gets indexed. Nor is it meant to be an SEO checklist.
It’s just an idea of the kinds of things that are so important that Gary Illyes and Martin Splitt discussed it.
Featured image by Shutterstock/Trismegist san
CitationListen to the podcast here:
How To Use Version History In Google Docs
Google Docs is one of the best options for editing documents online. It also lets you download a document in Microsoft Word format and is a good competitor to it. It automatically saves your document and creates a backup of any changes you made to a document. Google Docs saves all these changes in the form of version history. You can use this version history to view the changes you made in your document and restore those changes. And, in this post, we will show you how to use Version History in Google Docs.
You don’t need to enable version history in Google Docs which is a good thing. The version history feature remains turned on automatically in Google Docs. You just need to access it to check all the versions, restore or revert to an earlier version, make a copy of an earlier version, etc. We have covered all such points in this post below.
How to use Version History in Google DocsThe version history feature in Google Docs helps you to view all the previous edits to your document and restore any of those versions whenever needed. Below you can see a simple and detailed explanation of how to use Version History in Google Docs with different sections. These sections are:
View Version History
Rename and restore previous versions
Create a copy of previous versions.
Let’s check all these sections one by one.
1] How to view Version History in Google DocsAny changes you make to a Google Docs document are saved separately along with the date and time. This feature is very helpful when you want to view the changes you made on a particular date as you can easily jump to that date in the version history. Now to view Version History in Google Docs, follow these steps:
Open your Google Docs document in your browser
Open the File menu
Access the Version history section
Select the See version history option.
Alternatively, you can also use the Ctrl+Alt+Shift+H hotkey for the same.
The Version history panel is opened on the right section. There, you will see the current and all the previous versions of your document along with the date and time of editing, as visible in the screenshot below.
Related: How to use Distraction-Free Mode in Google Docs and Google Slides
2] How to rename and restore previous versions in Google DocsIn Google Docs, you can also rename the current and previous versions of your document as per your requirements. When you give a name to a particular version, its date and time will be displayed just below the version name. To rename a version in Google Docs, follow the steps mentioned below:
Open your document in Google Docs
Open the version history panel
Select a version that you want to rename
Select the Rename option.
Give a name to that version of your document.
3] How to create a copy of previous versions in Google DocsAlso read: How to double space your text in Google Docs
Why can’t I see the Version History in Google Docs?
If you have created a fresh document in Google Docs, you will not see the version history. If you have a shared document, then this issue is due to access rights. If you have only viewing rights for a shared document, you cannot see its version history. To edit a document and see its version history, you have to request edit access from the owner.
Read next: How to create a checklist in Google Docs.
How To Downgrade Google Chrome To An Older Version
Do you want to use an earlier version of the Google Chrome browser? We’ll show you how to downgrade Chrome on your desktop or mobile.
Google Chrome works best when it’s up-to-date. New features aside, that’s when it’s the most stable, with fewer bugs, glitches, and performance issues hampering performance. You also have fewer security and privacy threats to deal with.
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On rare occasions, though, new updates can break Google Chrome and stop it from working correctly. It makes sense to downgrade to an older browser version when that happens.
Downgrading Chrome to an older browser version can be complicated, mainly because of its ability to perform automatic updates. Here’s what you must do to install a previous version of Chrome on PC, Mac, and Android.
Note: Using an old version of Google Chrome for extended periods is a bad idea due to likely security vulnerabilities. Upgrade to the latest version as soon as possible.
How to Downgrade Chrome on Windows and MacOnce you’ve done that, you can begin downgrading Chrome. The process consists of four parts; uninstalling Chrome, removing leftover program files, reinstalling Chrome, and disabling the browser’s auto-update capabilities.
Uninstall Chrome on Your PC or MacStart by uninstalling the current version of Chrome from your computer.
In Windows:
Select
Google Chrome
. In Windows 11, select the
More
icon (three dots) next to the browser.
Select
Uninstall
.
On the Mac:
Open a Finder window.
Select
Applications
on the sidebar.
Delete/Back Up Leftover Chrome DataYou must follow by locating the folder containing your remaining Chrome data.
In Windows:
Open a File Explorer window.
Type
%LOCALAPPDATA%Google
into the File Explorer address bar.
Press
Enter
.
On the Mac:
Open a Finder window and press
Shift
+
Command
+
G
.
Type
~/Library/Application Support/Google/
into the Go to Folder box.
Press
Enter
.
Install an Old Version of ChromeAfter downloading an old version of Google Chrome, disconnect your PC or Mac from the internet and run the standalone Chrome installer to install the browser. If the browser launches automatically, quit it before you go ahead.
Stop Chrome Auto-UpdateThe next step involves stopping Google Chrome from auto-updating itself.
In Windows:
Press
Windows Key
+
R
to open a Run box.
Type
services.msc
and press
Enter
.
Set the
Startup type
to
Disabled
and select the
Stop
button under
Service status
. Then, select Apply to save the changes.
Repeat steps 3-4 for the
Google Update (gupdatem)
service.
On the Mac:
Open Finder and press
Command
+
Shift
+
G
. Then, visit the following folders:
/Library/Google/GoogleSoftwareUpdate/
~/Library/Google/GoogleSoftwareUpdate/
Empty all contents inside both folders.
Run the following commands one after the other:
cd /Library/Google/
sudo chown nobody:nogroup GoogleSoftwareUpdate;sudo chmod 000 GoogleSoftwareUpdate
cd ~/Library/Google/
sudo chown nobody:nogroup GoogleSoftwareUpdate;sudo chmod 000 GoogleSoftwareUpdate
cd /Library/
sudo chown nobody:nogroup Google;sudo chmod 000 Google
cd ~/Library/
sudo chown nobody:nogroup Google;sudo chmod 000 Google
Exit Terminal.
Open and Sign Into ChromeYou can now open the older version of Google Chrome and sign in with your Google Account to sync your browsing data. If you did not do that but have a backup of the Chrome folder, copy and paste the Bookmarks, Login Data, and Login Data-journal files from the Default subfolder into the same location inside the new Chrome folder.
Update Chrome to a New VersionSince you disabled Chrome’s auto-update functionalities, it will not update itself unless you do the following.
In Windows:
Revisit the Services app and set the Startup type for Google Update (gupdate) and Google Update (gupdatem) to Automatic.
On the Mac:
Open a Go to Folder box, visit the following directories, and delete the Google folder inside:
/Library/
~/Library/
How to Downgrade Chrome on AndroidAndroid provides two ways to downgrade Google Chrome. The first method involves uninstalling all updates and reverting the browser to the version that shipped with your phone. It’s quick and straightforward, but you have no control over the version you want to fall back to.
The other method involves removing Chrome and sideloading an old browser version. Since Chrome is a native Android app, the only way to remove it is to run a sequence of commands via a PC and Mac.
Method 1: Uninstall Chrome Updates via Play StoreOpen the Google Play Store app.
Search for
Google Chrome
and select it on the search results.
Tap
Uninstall
.
Tap
OK
to confirm.
Tap the
More
icon (three dots) on the top right of the store page and uncheck the box next to
Enable Auto-Update
.
If you want to update Chrome to its latest version at another time, simply head back to the Google Chrome store page and tap Update.
Methods 2: Remove Chrome and Sideload Older VersionEnable developer options on your Android phone. To do that, open the
Settings
app, tap
About phone
, and repeatedly tap
Build number
until you see a notification that your phone’s developer options are active.
Turn on the switch next to
USB debugging
.
Download Android SDK Platform Tools from the Google Developer website and extract it on your PC or Mac.
Connect your Android to your computer via USB. Depending on whether you use a PC or Mac, here’s what you must do to remove Chrome.
In Windows:
Open the extracted platform-tools folder. Then, type cmd in the File Explorer address bar and press Enter.
On the Command Prompt window that shows up, run the following commands.
Adb devices
(unlock your phone and tap
Allow
before you continue)
Adb shell
pm uninstall –user 0 com.android.chrome
On the Mac:
Then, run the following commands:
./adb devices
(unlock your phone and tap
Allow
before you continue)
./Adb shell
pm uninstall –user 0 com.android.chrome
Disconnect the phone from your PC or Mac.
Install an alternative browser like Microsoft Firefox or Microsoft Edge from the Google Play Store.
Open the
Settings
app, tap
Apps
, and select your browser. Then, tap
Install unknown apps
and turn on the switch next to
Allow from this source
.
Download an older version of Google Chrome via an APK repository like APK mirror.
Tap the downloaded file and select
Install
. If something goes wrong and you need help, check this guide for more details about sideloading apps on Android.
If you need to switch back to the latest version of Chrome, uninstall the sideloaded copy and install Chrome via the Google Play Store.
What About Downgrading Chrome on iOS?Unlike Android, downgrading Chrome is impossible on iPhone since Apple’s App Store does not allow you to remove recent updates. Nor does it allow you to sideload earlier versions of Chrome.
However, if you use a jailbroken iPhone, installing an older version of Chrome might be possible with a tool like AppStore++ from the Cydia Store.
What Is The Latest Version Of Macos?
To keep your Mac secure, you should run the latest version of macOS. Apple continually issues software updates and security patches along with new features. Here’s how to ensure you have the latest version of the macOS operating system.
The Latest Version of macOS is macOS MontereyThe latest stable version of Apple’s Mac operating system is macOS 12 Monterey. At the time of writing, the latest version number for macOS Monterey is 12.4.
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Apple announces new macOS versions at the WWDC (Worldwide Developers Conference) keynote every year. The company unveiled macOS Monterey at WWDC in June 2023 and released it to the public in October 2023. The latest update introduced features such as SharePlay, AirPlay to Mac, Shortcuts for macOS, and Universal Control.
If you’re wondering if your Mac is compatible with macOS Monterey, here’s the complete list of devices that support the latest release of macOS:
MacBook Pro (2023 or newer)
MacBook Air (2023 or newer)
MacBook (2023 or newer)
Mac mini (2014 or newer)
iMac (2023 or newer)
iMac Pro
Mac Studio
Mac Pro (2013 or newer)
If you have an older Mac, you may have to use an older version of macOS.
How to Check What Version of macOS You Have How to Update to the Latest Version of macOSUp until a few versions ago, macOS updates appeared in the Mac App Store, but that has changed now. You can use the methods described above to find the latest version of macOS.
What macOS Version Numbers MeanEach version of macOS has a number associated with it. Previously Apple used to call the operating system Mac OS X, where X is pronounced as 10, and the version numbers for major operating systems would reflect that. Each new update used a number such as macOS 10.13 for High Sierra and macOS 10.15 for Catalina.
The new macOS version number system changes the first number each year and adds additional digits after the decimal to denote minor or major updates within that version number. For example, macOS 11 is Big Sur, macOS 12 is Monterey, and macOS 12.3 was a software update that introduced the Universal Control feature.
This version numbering system is similar to iOS or iPadOS, which you can find on the iPhone or the iPad, respectively.
Big feature releases such as dark mode, SharePlay, and other major functionality updates are usually reserved for new versions of macOS. Smaller decimal-point version number updates are more likely to feature security updates, bug fixes, and sometimes updates to the Safari browser or other Apple apps.
Which Is the Latest Version of macOS for My Mac?If you don’t have a Mac that supports macOS Monterey, you should know which version of macOS is the latest one for your computer. Here’s the complete list:
macOS Big Sur: 11.6.6
macOS Catalina: 10.15.7
macOS Mojave: 10.14.6
macOS High Sierra: 10.13.6
macOS Sierra: 10.12.6
OS X El Capitan: 10.11.6
OS X Yosemite: 10.10.5
OS X Mavericks: 10.9.5
OS X Mountain Lion: 10.8.5
OS X Lion: 10.7.5
Mac OS X Snow Leopard: 10.6.8
Mac OS X Leopard: 10.5.8
Mac OS X Tiger: 10.4.11
Mac OS X Panther: 10.3.9
Mac OS X Jaguar: 10.2.8
Mac OS X Puma: 10.1.5
Mac OS X Cheetah: 10.0.4
As Apple releases new versions of macOS, the company updates this page on its website to tell you which is the latest version. You can check it anytime you want to check the newest version of macOS.
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