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Apple has the unenviable task of always being under the spotlight. It’s just one of the things that comes with being a company like Apple. (Though, some other large companies seem to avoid the same microscopes. But that’s a different topic for a different day.) So, it isn’t surprising in the slightest that the company gets some major pushback for the public statements it makes — especially when it about faces on the matter at some point down the road.

We can all rail against Apple as much as we want, depending on the topic. The company is not infallible by any means. But what still gets me to this day is that the people who run the company, who make the decisions, are apparently not supposed to –or are even allowed to– change their minds on something. It’s as if at any point any executive makes a statement about Apple or its policies or viewpoints or plans, if the company does something different then, well, Apple’s the worst.

Basically, the same way that Apple talked about right to repair/self-repair is the same way Apple talks about sideloading apps. It just never felt like it was going to be something Apple supported in any meaningful way. And yet, here we are with 2023 about to close out, and in early 2023 we’re going to get an official self-repair option from Apple.

Does that mean there’s a chance for sideloading on iOS? Who knows!

What Apple does, says, changes its mind about, or whatever else isn’t really the point here. But, rather, what that change of viewpoint actually means to you, the consumer. The owner of these Apple devices that, starting in 2023, will be able to order parts from Apple directly to handle at-home self-repair tasks. There is a lot of back-and-forth out there right now, from people who love this new shift in Apple’s perspective on the matter, and to those who feel like it’s an empty gesture. Something that, sure, makes some people happy, but ultimately doesn’t really matter because “no one” is going to actually do anything with it.

I don’t necessarily subscribe to that train of thought, though. I absolutely do know quite a few people out there who will, if needed, take their iPhone apart on their own to replace a display or switch out a battery. Especially when the alternative is to take your phone to someone else to fix, which can take hours or, worse, days. And when the Mac lineup is supported by Apple’s self-repair option? Even better — for the folks brave enough to go through the process, of course.

Me? Well, knock on wood, I don’t really ever think about any of this stuff because I don’t break a lot of my stuff. Or it doesn’t get broken, I should say. I’m probably jinxing myself, but, honestly, even when the self-repair kits are available and even if it really is just a 10 minute process, I’m still not going to repair the device(s) myself. I will absolutely leave that up to someone who knows what they are doing. I can follow instructions as well as the next buy, but, when it comes to taking apart and putting back together something like an iPhone or a Mac? I’m absolutely okay leaving that up to someone else, even if it means I’m without my device for a set period of time.

I am very curious to hear what you all think about Apple’s new self-repair effort. Do you think it’s the right thing to do for the company, even if it ultimately doesn’t impact a huge number of Apple device owners? Will you be undertaking any self repairs when you get the chance, or will you leave it up to the Apple Store reps and/or third-party authorized shops?

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How To Copy, Paste Between Your Apple Devices Using Universal Clipboard

If you have multiple Apple devices (e.g. an iPhone and a Mac), then you can easily cut or copy content (text, images, videos or photos) on one Apple device (e.g. your iPhone) and paste it on another Apple device (e.g., your Mac). For example, you can copy a photo on your Mac and then paste it into an email on your iPhone. This is done via an iOS and macOS feature called Universal Clipboard which is a Continuity feature. You can also transfer content using this method between the same type of devices such as two Macs.

Copy and paste are among the most commonly used computer activities. This tip will save you a lot of time if you are using two Apple devices at the same time. I use this feature frequently as I often share images between my Apple devices. I used to use AirDrop but I think that AirDrop is not working as smoothly as this.

See also: How To Transfer Photos & Videos From iPhone & iPad To Computer (Mac or Windows)

Requirements:

You can use Universal Clipboard with your Mac (most models introduced in 2012 or later), iPhone (iPhone 5 or later), iPad (4th generation or later), iPad Pro (all models), iPad mini (iPad mini 2 or later) or iPod touch (6th generation or later).

Each Mac requires macOS High Sierra or later.

iOS devices require iOS 10 or later.

Ensure that Bluetooth and Wi-Fi are enabled on all devices.

On all Apple devices, sign in to iCloud with the same Apple ID.

Make sure that the devices are near each other.

Make sure that Handoff is enabled on all devices:

See also: Mac Bluetooth Not Working?

How to copy and paste: The basics

Now you can copy and paste. We included some basic info:

How to copy and paste on your Mac:

First, select the text or image:

Then copy and paste. There are multiple ways:

You can use the shortcut: On the keyboard, press Command+C to copy, then Command+V to paste.

Another important point is that you can view the Clipboard history on your Mac. You can find the Clipboard option through the Finder menu. The Finder’s Edit menu also includes a Show Clipboard option which you can see your copy history.

How to copy and paste on your iPhone, iPad or iPod touch:

Find the text, image, photo or other objects you want to copy.

Tap and hold. And select Copy.

And again tap and hold where you want to paste.

And select Paste.

Now, we have covered the basics, let’s copy and paste between your Apple devices.

Copy and paste with Universal Clipboard

This will work automatically as long as your devices meet the system requirements described above. You will just need to copy and paste as you regularly would. Here is I will show you how I copy a photo on my iPhone then paste it on my Mac. The steps are pretty much the same for other types of content.

Open the Photos app.

Find a photo to transfer. I select a screenshot of macreports.

Select Copy photo.

Now, this photo is automatically added to the clipboard of my Mac.

Let’s assume I want to use this photo as an email attachment.

Open the Mail app.

You can copy text, images, videos and other objects using this method. Simply copy on one device and paste in on another. It is that simple.

Using this method, you can copy and paste entire files between your Macs.

See also: How To Type Symbols On Your Mac

How To Make Your Own Torrent

What You’ll Need

If you have a large file you want to distribute to several people – say, a documentary you shot, or your band’s discography – creating a torrent is the way to go. If you make your own torrent, it will speed up the download time for each consumer of your content, provided you and others continue to seed it (remind your friends to be good seeders).

Several different programs can be used to make your own torrent. For this tutorial, I’m going to use the free command-line utility mktorrent. Mktorrent is available for Linux and Mac OS X, as well as other POSIX-compliant systems. For you Microsoft fans out there, I found a Windows port of mktorrent on Will’s Blog (Note: you’ll need Cygwin to run it) and a graphical frontend at Binary Inspirations.

Besides a copy of mktorrent, you’ll also need:

A file to distribute

A torrent client, such as the cross-platform qBittorrent

Optionally, at least one place to upload your file as a Web seed

The Web Seed

If you don’t expect many people to seed your torrent, it’s a good idea to set up a Web seed. This is a permanent location on the Web where your file is stored, and it will act as a seed just like a seed in the swarm (the community of hosts seeding and leeching a torrent). The Web seed(s) can be hosted on an HTTP or FTP server.

For my Web seed, I just used FTP to upload my file (an operating system ISO I created) to an HTTP directory on my own site:

You need a direct link for a Web seed, so most popular file-sharing sites won’t do. Depending on what kind of file you have, you may be able to find public mirrors to host it on. For instance, the Oregon State University Open Source Lab provides free hosting for open source software projects. You can also host many different file types at The Internet Archive.

Torrent Trackers

Before you create your torrent, you need to have a decent list of torrent trackers. Trackers do the work of searching for peers and seeds when someone opens a torrent in their torrent client. These are some free public trackers you can use:

udp://tracker.coppersurfer.tk:6969/announce

udp://tracker.ccc.de:80/announce

udp://tracker.istole.it:80

The more trackers you use, the better. It’s good to have fallback trackers in case one or more of them become unavailable. If you want to go the mega-hardcore route, you can even host your own tracker!

Creating the Torrent

Now that you have a list of trackers, you’re ready to run mktorrent. Mktorrent is very easy to use. To see all of its options, type mktorrent -h.

This is a basic, stripped-down example of using mktorrent to make your own torrent with a single tracker from the file my-really-long-novel.pdf:

Now you’ll have a *.torrent file in the directory in which you ran mktorrent. Open it up in your torrent client and set the data directory to be where your original file is. Congratulations! Your torrent has one seed.

Distributing Your Torrent

You can now e-mail your torrent to your friends, upload it to any file-sharing site, or host it yourself. These options won’t get you much publicity, though. If you want the public to be able to search for and find your torrent, I suggest putting it on a torrent site – you know, one of those sites that you already download torrents from.

Note that not all “torrent sites” let you upload; many of them are just search engines for torrents hosted elsewhere. Here are some popular torrent sites where you can share your torrent:

The Pirate Bay

Kickass Torrents

Fenopy

Vertor

Torrent Reactor (you need to establish a sufficient reputation level to upload)

There are also some niche torrent sites you might wish to use for certain types of content, such as Linux Tracker for Linux torrents.

To upload a torrent, you typically have to register a user account at your target site. Then you’ll just have to find the “Upload” section and get to it! This is what The Pirate Bay’s uploading interface looks like:

Readers, what are your favorite ways to share large files?

Rebecca “Ruji” Chapnik

Ruji Chapnik is a freelance creator of miscellanea, including but not limited to text and images. She studied art at the University of California, Santa Cruz and writing at Portland State University. She went on to study Linux in her bedroom and also in various other people’s bedrooms, crouched anti-ergonomically before abandoned Windows computers. Ruji currently lives in Portland, Oregon. You can find her experiments at chúng tôi and her comics at dondepresso.rujic.net.

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You Probably Won’t Own A Self

The autonomous car revolution is coming—and in the near future, you’ll most likely ride in one if it is part of a fleet of cars operated by a company. Already, Uber offers trips in self-driving cars throughout Pittsburgh and Phoenix, and Lyft has teamed up with firms like chúng tôi and nuTonomy to focus on autonomous vehicles. Meanwhile, Fiat Chrysler recently announced it would provide “thousands” of minivans to Waymo as part of a “driverless ride-hailing service.” Cruise, an automation company acquired by GM, has even revealed a next-gen car that lacks a steering wheel and pedals—a vehicle also intended to be part of a ride-hailing fleet.

“We definitely do envision a future where the vast majority of autonomous vehicle rides will be done as part of a shared network,” Joseph Okpaku, vice president for government relations at Lyft, said during a conference call on Wednesday. “We think that’s the best way to realize all the benefits that an autonomous future can bring.”

Great idea, companies that stand to profit from it!

It’s a “very convenient” idea for the companies who are promoting it, says Don MacKenzie, an assistant professor of civil and environmental engineering at the University of Washington. “It is basically [tying] the success of these companies to the adoption of autonomous vehicles,” he says. In other words, putting this principle in action means that “if people want the benefits of AVs, they can only get that by using shared fleets.” (Worth noting that the concept only applies to dense urban areas.)

And Michael Manville, an assistant professor of urban planning at UCLA Luskin School of Public Affairs, echoes that thought. “If you were Uber and Lyft, of course this is what you would embrace, right?” he asks. “If you think the car of the future is coming, and you are in that business, it’s not surprising that you would embrace principles that suggest that the new car should only be used in a manner consistent with your business model.”

The principle is blunt and vague, too, MacKenzie says. It also raises a lot questions: could an autonomous car be allowed in a dense urban area, just with the software switched off and a human driver behind the wheel? Where would you draw a line in a city and prohibit privately-owned autonomous vehicles from traveling? Would people have their own self-driving cars drop them at the line, and then return home on their own?

They do have a good point though

The kind of autonomy that these companies are speaking about is different from (and higher than) vehicles with some level of assistance baked into them, from Tesla’s autopilot to more common features like adaptive cruise control. (Here’s a great explainer on the different levels, from zero to five, of vehicle automation.)

And experts say that in an uncertain future filled with more cars that can pilot themselves most of the time—referred to as level 4—the shared fleet idea has a clear appeal. “A lot of their benefits will hinge on them being shared,” Manville says. “There is a sustainability-based logic to saying that the benefits of these coming revolutions in automobility will be larger if the cars that come are more shared than privately-owned.”

Using autonomous vehicles only in shared fleets could consume less energy and be better for the environment. “We would expect that [in] the shared-fleet future,” MacKenzie says, “there’s less travel than the privately-owned AV future.” That’s because owning an autonomous vehicle could make it very cheap and convenient to take a trip, while buying that trip from a ride-hailing service would be more expensive. That, and there’s a greater chance that the company car is shared with other passengers.

In other words, the future might just be hailed, not owned.

New Verizon Unlimited Plans Are Going To Kill Consumer Goodwill

New Verizon unlimited plans are going to kill consumer goodwill

Back in February, Verizon surprised everyone by announcing that it would begin offering a new unlimited plan. This set off something of a competition between the big four carriers in the US, and at the end of it all, Verizon came out on top with an unlimited plan that was surprisingly good. Today, Verizon is throwing a lot of that out the window by not only splitting its one unlimited plan into multiple tiers, but also by placing new restrictions on unlimited users.

Before we dive into what’s changing, let’s run through a quick refresher of what Verizon’s unlimited plan currently looks like. At the moment, Verizon’s unlimited plan costs $80 for a single line, climbing to $140 for two lines and up to $200 for five lines. That gets you “unlimited data” that may be throttled after 22GB of usage, 10GB of mobile hotspot at 4G LTE speeds, and HD video streaming that isn’t restricted, meaning you can stream at 1080p resolution and above.

Beginning tomorrow, August 23 (according to Ars Technica), that single unlimited plan will split into three. Two of those are consumer plans, while the other is a business plan (which we won’t really touch on much here). Go Unlimited is the name of the first plan, while Beyond Unlimited is the name of the second.

With the Go Unlimited plan, a single line will cost you $75 – $5 less than the current unlimited plan Verizon offers. Two lines will cost $130, which is again less expensive than the current plan, but by the time we work back up to five lines, you’re still paying $200 monthly. Verizon says that its Go Unlimited plan includes “unlimited 4G LTE data” and “unlimited mobile hotspot,” but as you might imagine, there are a few caveats that come along with those claims.

For example, while you’re not going to bump up against a data cap, Verizon reserves the right to throttle your data during times of congestion. There is no 22GB threshold to cross here – if Verizon’s network is congested, you’re at risk of getting slowed down. That unlimited mobile hotspot is limited to speeds of just 600Kbps, and any video streaming you do will be limited to DVD quality – 480p, in other words.

When we move up to Beyond Unlimited, things look a little bit better, but still not great. At $85 for a single line, $160 for two lines, and $250 for five lines, Beyond Unlimited is decidedly more expensive than Verizon’s current unlimited offering. Here we see the 22GB threshold for throttling return, and in a pleasant turn, you’ll get 15GB of 4G LTE hotspot data before you’re slowed down.

However, on Beyond Unlimited, your video streams will be limited to 720p if you’re streaming on a phone and 1080p if you’re streaming on a tablet. There doesn’t seem to be any way to bump up the limit on phone streaming either, making this plan worse for video streaming than the current one. In fact, since the only extra you’re getting is an additional 5GB of mobile hotspot data at 4G LTE speeds, this new plan is unquestionably worse than what Verizon offers now.

While those who are currently on Verizon’s unlimited will get to keep it once these new plans go into effect tomorrow, it’s absolutely worth pointing out that Verizon’s new video streaming rules will apply to everyone, even grandfathered users. Say goodbye to FHD video streams then, unless you happen to be streaming on a tablet, which will cost more each month.

So, at the end of the day, whatever goodwill Verizon has built up with its current unlimited plan is about to all go down the drain. Hopefully Verizon really considered these price hikes and restrictions before implementing them, because to hear the financial reports tell it, the company wasn’t exactly in a good spot before unlimited rolled out. It was good while it lasted, we guess.

Are You A Ppc Expert? Then You Should Be Using These Advanced Ppc Tactics

Apply On-Page SEO Best Practices to The Landing Page Where You Drive Your PPC Traffic

The most successful PPC professionals also look at the on-page SEO elements of that target landing page. Optimizing the landing page using the same keywords used in the ad and the ad group will help AdWords recognize the relevancy of your page, improving your Quality Score.

Focus on High Value Keywords

Most AdWords groups use multiple keywords, sometimes hundreds of them. If you have a really high-level keyword, though, dedicate an entire group to it. No long-tail keywords, no similar keywords, just that one individual term. This tactic allows you to perfectly align the ad copy to the keyword, which will help improve your ad’s performance. Furthermore, dedicating an ad group to that keyword allows you to monitor its performance from the ad group level, giving you a deeper insight into that term’s success.

Standardize AdWords Account Names

This suggestion might sound strange, but creating and sticking to a predetermined account structure and naming convention will help your campaigns run more smoothly from beginning to end. Many marketers don’t give a second thought to naming their campaigns and ad groups, and give them arbitrary, generic titles like “Spring Campaign 1”.

Which spring? How many ad groups are under this campaign? What are these ad groups being called? Not only will a specific naming convention help keep you organized when you work within AdWords, but it will allow you to run short and long-term reports easily and to have better oversight into your performance.

When naming your ad groups, it is important to be as detailed as possible. Name all of your campaigns and ad groups in the campaign in the same manner, and you’ll never get two groups mixed up again.

Align Retargeting Frequency to Buying Cycle

Use Separate Retargeting Cookies for Specific Pages

Featured Image Credit: chúng tôi Used under License.

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